by Damien Rufus | Aug 20, 2016 | Social Media
Hey Small Business Owners: You’re Using LinkedIn, Right? LinkedIn is the Rodney Dangerfield of social media: in spite of 200 million highly influential users, it gets no respect. Even though it is consistently ranked among the social giants Facebook and Twitter, it...
by Damien Rufus | Aug 8, 2016 | Business, News
How to use marketing automation in your local business When marketing your business online is truly looked at and laid bare, it’s tough to ignore the mountain of tasks that face both you and your staff every day. Feelings of being overloaded and the uncomfortable...
by Damien Rufus | Jul 22, 2016 | Social Media
Why Businesses Faceplant on Facebook With nearly 10 billion users, Facebook is easily the most well-known social network on earth. If Facebook were a country with a seat at the U.N., it would possess the third largest population, behind China and India. And like China...
by Damien Rufus | Jul 16, 2016 | Marketing, Uncategorized
You know the routine: you opt-in to someone’s subscriber list, and soon you receive a confirmation email from them, welcoming you to the list, newsletter or whatever you just opted in for. The fact that we are expecting these emails is a primary reason why they...
by Damien Rufus | Jun 10, 2016 | Business, News, Technology
Why can’t small businesses innovate? It would only stand to reason that a smaller, more agile company should be best positioned to create the most ground breaking ideas. Well this isn’t necessarily so. Absent several key ingredients, such as money for R...
