by Damien Rufus | Aug 20, 2016 | Social Media
Hey Small Business Owners: You’re Using LinkedIn, Right? LinkedIn is the Rodney Dangerfield of social media: in spite of 200 million highly influential users, it gets no respect. Even though it is consistently ranked among the social giants Facebook and Twitter, it...
by Damien Rufus | Jul 22, 2016 | Social Media
Why Businesses Faceplant on Facebook With nearly 10 billion users, Facebook is easily the most well-known social network on earth. If Facebook were a country with a seat at the U.N., it would possess the third largest population, behind China and India. And like China...
by Damien Rufus | Nov 16, 2014 | Social Media, Uncategorized
You probably think it’s enough to be involved with social media in the slightest, but let me be the one to break it to you: there are some grievous errors you could be making with your social media marketing that will not only cost you followers, but hurt your...
by Damien Rufus | Jun 10, 2013 | Social Media
Don’t Get Left Behind – Embrace SoLoMo Today! Do you SoLoMo? Yes, I realize that sounds like the latest offering from the Starbucks menu, but the acronym stands for social, local, mobile. What you do need to do however, is get your head around why SoLoMo...
by Damien Rufus | Jun 10, 2013 | Social Media
4 Ways to Use #Hashtags in Your Social Media Know what a #Hashtag is? If you’re not a social media expert, and particularly Twitter, you may not have a clue just what a #hashtag is. No need for that being the case any more. A hashtag is a # followed by a word or...
by Damien Rufus | Jun 10, 2013 | Mobile, Social Media
Is There Any Reason to Use Instagram In Your Business? Marketers looking for a way to engage and grow their reach would do well to consider the meteoric growth and popularity of Instagram, a free online photo sharing and social network platform acquired by Facebook in...